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PpcAutomate

PPC management platform with enterprise account controls

PpcAutomate is a PPC management platform for teams that need autonomous execution with clear operational ownership.

Try it with your report

Put repeatable execution under shared controls

Region 1, 1.7 mi

Bid +20% · CPA $71

Sample account, demo data

Large account portfolios create repeated decisions. Search terms need review, bids and budgets need limits, and anomalies need an accountable responder. When those tasks depend on individual habits, coverage becomes difficult to inspect across teams and platforms.

PpcAutomate does the weekly work a PPC agency does, for a flat monthly fee, and shows you every change it makes. Enterprise brings that execution model into a governed workflow across Google Ads, Microsoft Ads, and Amazon Ads. Business owners still define targets, creative direction, and the allocation of advertising funds.

The platform includes negative keyword autopilot, bid and budget rules, target CPA and ROAS pacing, weekly account audits, monthly reporting, and the ad copy test monitor. Email and Slack alerts cover spend spikes, conversion drops, disapproved ads, and budget exhaustion.

Connect sign-in policy with account responsibilities

SSO SAML supports your team's sign-in requirements. Roles define access responsibilities, while unlimited team seats let you organize participation without a seat ceiling in the plan. Keep rule operators, reviewers, and people who need reporting visibility accountable for their own work.

Enterprise also includes the Agency capabilities, including client roles, a read-only client view, white label reports, cross-account rule templates, and bulk changes. Use those controls when a central team supports separate business units or client accounts. Review the scope of bulk work before applying it.

  • Assign an owner for each account's targets and conversion definitions.
  • Decide who reviews proposed changes and who enables Autopilot.
  • Keep reporting access separate from editing responsibilities where appropriate.
  • Review access when team responsibilities change.

The agency workflow explains client reporting and shared templates. Enterprise adds identity, procurement, and operational controls for broader organizational requirements.

Apply shared standards without flattening account differences

A common template helps teams follow a consistent method. It does not mean every business unit needs the same target. Review the conversion definition, campaign scope, bidding strategy, and allowed change size for each account before applying shared logic.

  1. 1 When a business unit's Search campaigns attract job seekers, apply a reviewed exclusion template only to its customer acquisition campaigns.
  2. 2 When eligible keywords exceed that unit's CPA target after allowing for conversion delay, reduce bids within the daily cap on change size.
  3. 3 When a retail campaign falls below its ROAS target, adjust supported bids or budgets within the approved scope rather than imposing a portfolio-wide target.
  4. 4 When spend runs ahead of an account's monthly allocation, adjust budget pacing and notify its accountable owner.
  5. 5 When conversions drop across an account, alert the team to inspect tracking before authorizing broad reductions.

Keep account-specific thresholds with the people who understand the economics. The ecommerce workflow explains revenue-based decisions, while the small business workflow shows the same control principles in a narrower account scope.

Preserve the decision trail from review to undo

Choose Approve or Autopilot mode per rule. Use Approve for sensitive actions that need review and Autopilot for established routines your team authorizes. A daily cap on change size limits bid and budget adjustments. This cap governs software changes rather than promising a fixed platform charge each day.

The change log shows applied actions and provides one-click undo. Audit log export supports internal review outside the day-to-day account interface. Compare the rule's reason with the account context when evaluating a change. Reversing a setting does not reverse past auctions or recover spent advertising funds.

Weekly audits help surface structure, match type, conversion tracking, and wasted spend concerns. The ad copy test monitor flags losing assets for a person to assess. Keep creative strategy and business judgment assigned to named roles within your own organization.

Bring billing and onboarding into the same process

Enterprise includes invoicing and purchase orders, a DPA, a dedicated onboarding playbook, and priority support with a named contact. Use the DPA for the applicable processing terms. Review those terms as part of your organization's procurement process.

The onboarding playbook gives the team a shared path for account connections, access responsibilities, target review, and rule rollout. Identify an operational owner before enabling cross-account changes. Define how alert recipients investigate incidents and when reviewers authorize sensitive adjustments.

A useful rollout starts with accounts whose conversion data and business targets are understood. Extend the approved process across the portfolio after reviewing proposed actions. Unlimited account coverage removes the plan ceiling; it does not remove the need to verify authorization for each connected account.

Use unlimited coverage with a clear subscription price

Enterprise starts at $1,499 per month or $749 per month billed yearly, from $8,988 per year. Yearly billing saves 50 percent. The plan includes unlimited spend under management, unlimited ad accounts, all supported platforms, and unlimited team seats. Ad platform charges are separate from the subscription.

Review all plans and included features to compare Enterprise with Agency and Growth. The automation workflow explains how connections, targets, and rule controls fit together. Create your account, establish access responsibilities, and use the dedicated onboarding playbook to organize the rollout.

Questions about enterprise account management

No. Enterprise includes unlimited spend under management, unlimited ad accounts, and unlimited team seats across all supported platforms. You still need authorization to connect and manage each account. Ad platform charges remain separate.

Yes. Enterprise includes SSO SAML, roles, and audit log export. Use these controls to align sign-in, account responsibilities, and internal review. The change log also includes one-click undo for applied account changes.

Yes. Enterprise supports invoicing and purchase orders and includes a DPA. A dedicated onboarding playbook and priority support with a named contact are also included. Review the applicable terms through your organization's procurement process.

Enterprise starts at $1,499 per month or $749 per month billed yearly, from $8,988 per year. Yearly billing saves 50 percent. Create an account to begin the setup process and choose the billing arrangement that fits your organization.